• Project

    Year

  • Corporate Design for Schauspiel^haus

  • Client

    Type

  • Schauspiel^haus WienBranding, Editorial, Website

    Corporate Design for Schauspiel^haus

    Founded in 1978 by Hans Gratzer, Schauspiel^haus is a theater in the 9th district of Vienna. Since 2023 it has been under the creative leadership of Marie Bues, Martina Grohmann, Tobias Herzberg, and Mazlum Nergiz. Since its founding, the theater has focused exclusively on contemporary dramaturgy and living theater writers and directors.
    For the theater's redesign, we were heavily inspired by the original facade and logo type. Since its inception, Schauspiel^haus has experimented with different forms, including an outward-facing "Glasshouse" project, where they performed for onlookers on the street. Even tho plays have moved back inside, the theater is still heavily focused on community. For this new period, we decided on the addition of the Circumflex to the logotype. As well as being a diacritic instruction, it also symbolises a roof (German: Dachakzent), creating a link between the drama on stage and openness towards the neighbourhood.

    Schauspiel^haus